Louise Ross Service Manager, Leicester City Stop Smoking Service, Leicester City Council
Biography
Louise Ross leads the Leicester City Stop Smoking Service. She moved from learning disabilities in 2004 to work in smoking cessation, and was delighted to discover a second career that was even more satisfying than the first. Initially sceptical about ecigs, she is a vocal advocate for their use, principally because she has listened to people who have used them to stop smoking, and has been utterly convinced that it’s the right thing to do.
Louise is an associate of the New Nicotine Alliance UK, a charity committed to improving public health through a greater understanding of risk-reduced nicotine products.