Martyn Willmore is Performance Improvement Delivery Manager at Fresh, the North East`s dedicated tobacco control office. After graduating from Royal Holloway, University of London in 1995, Martyn worked for the NHS Business Services Authority as a Business Analyst and Senior Service Improvement Manager. From there he moved to West Midlands Strategic Health Authority as their Performance Manager, before joining the Fresh team in August 2008.
Martyn`s primary focus within Fresh is working with partners to ensure the continued delivery of world-class stop smoking support across the North East. He also chairs the North East Network of Tobacco Control Alliances.
