Tackling illicit tobacco - the industry hype and the reality
Author(s)
Andrea Crossfield and Ann McNeill
Presenter(s)
Ailsa Rutter Director, FRESH, Durham
Andrea Crossfield Director, Tobacco Free Futures, Manchester
Biography
Ailsa Rutter has been Director of FRESH (the UK's first dedicated regional tobacco control programme and office) since its inception and launch in 2005. In June 2009 Fresh won the gold medal at the Chief Medical Officer’s inaugural Public Health Awards. She is also an active member of the Smokefree Action Coalition. Her background is originally in Nursing and she worked in tobacco control in Australia in the 1990s and has also managed an NHS stop smoking service in the early 2000's.
Andrea Crossfield is Director of Tobacco Free Futures, a collaborative programme funded by localDirectors of Public Health in the North West to make smoking history for children. She was previously Regional Tobacco Policy manager for the Department of Health and Programme Director for SmokeFree Liverpool and her background is in local government. Andrea is actively involved in the Smokefree Action Coalition and a European Network for Smokefree Communities. She has a keen interest in public health advocacy and believes the success of the tobacco control advocacy movement can provide lessons for good practice for future partnership work to tackle wider well-being agendas. Tackling tobacco related health inequalities and breaking the intergenerational cycle of children and young people’s exposure to and addiction to tobacco are her key priorities.
