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Oral tobacco use
Kawaldip Sehmi

Powerpoint Presentation

Abstract
Smokeless tobacco use in the UK presents special public health and cessation treatment challenges to the health professionals and tobacco control agencies. The bio-behavioural models used in smoking cessation and the tobacco control measures adopted in controlling cigarette demand, supply and exposure do not transfer over easily to the psychological, physiological, socio-cultural, economic and other civil society (social capital) influences that prompt initiation of smokeless tobacco use, progression to nicotine addiction and then cessation.

The public health challenge is that producers of cigarettes have to declare their ingredients and limit their addictive and harm causing agents in their product (nicotine, tar and CO) but the manufacturers of smokeless tobaccos do not. This is compounded further as the health impact of some of the additives in combination with extracts of tobacco has not been appreciated or assessed properly. Areca nut as an additive in tobacco presents special challenges.

The cessation treatment challenge is one of assessing the level of nicotine addiction and behavioural dependence in a user. This has an impact upon prescribing the right pharmocotherapy and appropriate behavioural therapy. In smokers this has been largely settled by the use of Karl Fagerström's and other tests to determine addiction levels and then using guidelines on smoking cessation treatment efficacy to prescribe the right product and therapies.

QUIT has looked at three communities and their smokeless tobacco use. They are:

Gujarati Community - use of Mawa

Punjabi Community - use of Gutkha

Bangladeshi Community - use of Tobacco Paan

Kawaldip Sehmi
Director of Health and Equality, QUIT
k.sehmi@quit.org.uk

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