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Working with pregnant smokers
Tim Coleman and Carmel O'Gorman

Listen to the speech (Tim Coleman)

Powerpoint Presentation (Tim Coleman)

 

Listen to the speech (Carmel O'Gorman)

Powerpoint Presentation (Carmel O'Gorman)

Abstracts

Tim Coleman:
Treating pregnant smokers: the evidence base

Aim: To provide practitioners with an awareness of the evidence base underpinning delivery of smoking cessation interventions in pregnancy.

Background: Maternal smoking in pregnancy remains a significant public health problem causing an increased risk
of miscarriage, low birth weight, pre-term birth and still birth. Children of mothers who smoke whilst pregnant are more likely to suffer from neo-natal mortality, sudden infant death syndrome and asthma. Maternal smoking whilst pregnant is also associated with an increased risk of attention deficit and learning problems in childhood.

Content of presentation: This talk will briefly summarise the impact that maternal smoking in pregnancy has upon the fetus and infant and will assess the likelihood that this harm is caused by nicotine. Recent trends in the prevalence of smoking during pregnancy will be discussed and the characteristics of women who continue to smoke throughout pregnancy will be highlighted. Finally, evidence for the effectiveness of smoking cessation interventions in pregnancy including nicotine replacement therapy, will be highlighted.

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Carmel O'Gorman:
The North Staffordshire 'You Two Can Quit' programme was identified by the HDA as best practice. Many existing services encompass the key elements for a successful service.

Strategies to promote the pregnancy smoking cessation service have included regular presentations and reports to staff, community education via the mass media with articles published in local newspapers and information on display boards in hospital and community settings. Referrals are from GP's, Health Visitors and Sure Start, though the majority are from midwives. There are also a number of referrals that are via 'word of mouth.' Experience in North Birmingham has shown that referral rate tends to increase following multidisciplinary training sessions.

Quality service standards exist for the management of referrals. Experience has shown that initial telephone contact provides an opportunity to establish a rapport with the woman, offer further information and assess readiness to quit. Training enables of midwives has enabled staff to effectively determine a woman's readiness to quit smoking and make more appropriate referrals.

Generally one-to-one support is offered mainly in the clients own home. Treatment involves multi-session support and depending on individual needs regular telephone and text-messaging support is available. Women are assisted in making an informed decision about using NRT. Local GPs are progressive with the majority prescribing it. The length of time that the products are used varies between four to twelve weeks.
Some women use it albeit infrequently for longer than this. Engagement is with partners/family members wherever possible and access to support is facilitated for them too.

The profile of smoking cessation in pregnancy has risen greatly since the government targets were set and yet pregnant women who smoke bring particular challenges. In light of this a West Midlands network has been established to offer a forum for practitioners in the field to access information, share experiences and good practice. As the network coordinator on-going support from the WM HDA and the WM Perinatal Institute is important.

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Biographies

Tim Coleman:
Tim Coleman works as a senior lecturer at the University of Nottingham and as a salaried general practitioner (GP). He qualified as a doctor from Leeds University in 1988 and trained as a general practitioner in Bradford, West Yorkshire. He became an academic GP in 1993 and in 1998 was awarded an MD degree for his research into general practitioners' anti-smoking advice given during their routine consultations. He is keen to improve the primary care management of smoking cessation and most of his research has been into this area. Before taking up his current post, Tim worked in the Leicester Warwick Medical School and acted as medical advisor to RESOLUTION (Leicestershire's Smoking Cessation Service).
He is a member of the Department of Health funded research team evaluating the implementation of the English NHS Stop Smoking Services. More recently, Tim's research has focused on the use on the use of nicotine replacement therapies (NRT) and he is the chief investigator for a £1.1 million, MRC funded trial investigating the safety and effectiveness of NRT in pregnancy.

Tim Coleman
Director of General Practice Undergraduate Education Unit
and Senior Lecturer in General Practice, School of Community Sciences, Division of Primary Care, University Hospital, Queen's Medical Centre
tim.coleman@nottingham.ac.uk

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Carmel O'Gorman:
Carmel O'Gorman began her professional career as a nurse and midwife, having worked mainly in the North of England, but more recently in the West Midlands Region. Her current post is as the Midwifery Lead for Smoking Cessation in Pregnancy at Good Hope NHS Trust Hospital in Sutton Coldfield, Birmingham.

A challenging and rewarding aspect of this post has been successfully implementing and developing an integrated service between Good Hope maternity services and North Birmingham PCT stop smoking service. It is a 'quality' service, which supports pregnant women to improve their own health and give their babies a smoke-free start in life.

A women's health advocate with a particular interest in the tobacco problem and the special concerns about women smoking, she is also a graduate in Women's Health studies at the University of Central England in Birmingham.

Instrumental in addressing the need for smoking cessation training, she has delivered multi-disciplinary pregnancy-specific training locally and also enjoys lecturing on the impact of tobacco on women's health at the UCE in Birmingham too.

Carmel facilitates the West Midlands Regional Smoking Cessation in Pregnancy Network, which began in September 2003. The network meetings provide an opportunity for practitioners to discuss related resource, research, and policy requirements and share good practice. A key feature of the network is also to regularly review and present pertinent research findings to inform the development of effective cessation support. It is very pleasing to note that the network has developed into a committed and involved group with a desire to influence continuing change for the benefit of this client group and their families.

As well as having a developmental role, importantly her role is as a 'front line' practitioner too. Though helping pregnant women to quit can be difficult and frustrating at times - immense job satisfaction is gained from helping women to stop and stay stopped. As one of her successful mum's stated, "Carmel worked positively and supportively with me and helped me to give my baby daughter the best gift I ever could - a healthy start in life."

Carmel O'Gorman
Midwifery Lead Smoking Cessation in Pregnancy/coordinator WM SCIP network, Good Hope Hospital NHS Trust/North Birmingham PCT
carmel.o'gorman@goodhope.nhs.uk

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